America's Giving Challenge Inspires More than 105,000 Donations
n just 30 days, online fundraising challenge enables individuals to raise more than $2.1 million for their favorite causes and charities
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As part of the Challenge, participants competed for daily and overall cash awards based on the number of donations to their cause, not dollars raised. A total of $170,000 in awards, $150,000 funded by the Case Foundation and $20,000 funded by the Aspen Institute, was announced at Challenge launch, and during the last week of the challenge, the W.K. Kellogg Foundation announced an additional contribution of $75,000 in award money.
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