America’s Second Harvest’s new direct-marketing approach yields ‘remarkable results’ and proves that donors are hungry for more intimate relationships with nonprofits.

By Margaret Battistelli Gardner

A2H’s latest coup in that area is a new (as of July 2003) partnership with The Starr Foundation in which the foundation writes an annual check for $4 million to A2H, which in turn helps feed needy New Yorkers by granting the money to A2H affiliates City Harvest and Food Bank For New York City and their member agencies — soup kitchens, pantries, shelters and other food providers across the five boroughs.