On a Wing and a Prayer

“We are faith based. We don’t try to use clever words to get around the issue of who are; we’re open about it,” Pfiffner says. “People respect that we’re honest about who we are. Being faith based keeps us straight and honest because we believe we need to hold ourselves to higher standards than anyone else in our community. For people of faith, that reinforces their beliefs, and they talk to their friends who might not be people of faith but who respect what they’re saying.