Yabba, Dabba … Don’t?

But what if we took this concept a step further?

Suppose the same scenario exists: You’ve enjoyed a few aperitifs and excuse yourself to the bathroom. You take your place in front of the urinal, and there’s the MADD ad with all its preventative purpose. For 30 seconds or more you see the grief-stricken faces of the fractured family in the photo, hoping that the guilt you’re feeling will be flushed away with the flick of your wrist.