An Interview with Jenni Henry, development manager, Girls on the Run

FS: Any major difficulties or setbacks you've faced along the way? Things you would do differently with your fundraising?
JH: We've had some setbacks in terms of corporate sponsorships given the state of the economy. It's been increasingly difficult to sign on new sponsors. Recently we have been trying to streamline our messaging in order to give potential sponsors a clear idea of who we are and why we are fundable.