An Interview With Moira Mulroney, Director of Development and Communications, the Support Center for Child Advocates

The development department is integrated with our public relations efforts; overlapping responsibilities include promotions, marketing and press relations. Raising awareness of our agency's work allows us to engage volunteers, donors and other supporters.

FS: What advice would you give to organizations similar to yours in size and annual operating budget?
MM: Board rotation and term limits bring fresh ideas and expand the base of participation in leadership. Sound stewardship of resources, fiscal integrity and effective management all matter to donors. Quality of service to clients matters most of all.