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According to Amanda Wasson, senior vice president of digital strategy at Stratmark, Justin’s plan exceeded all fundraising goals — increasing Komen’s expectations by more than 30 percent in 2012. “With the support of his Stratmark team, he rose to the challenge with optimism, adopting new technologies to engage donors on a personal level and reconnect them with a cause they care about,” she writes.
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Margaret Battistelli Gardner
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