Are You Sending Too Much Mail?
If you think it’s just about numbers, you probably are.
By
Jeff Brooks
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Mail half as much. Now you're sending six pieces a year. That's a meaningful, significant step, isn't it?
Not so much. With your cut, she now gets 1,494 pieces of mail instead of 1,500. That's an average of 4.98 a day. You've made virtually no difference in her daily junk-mail experience.
Maybe you're willing to say, "Every little bit helps," and feel good about doing your part, even if it's small. Before you do that, though, let's take a look at the consequences of halving the mail you send.
0 Comments
View Comments
Jeff Brooks
Author's page
Related Content
Comments