Arts Groups Lose Out in Fight for Funds

If arts groups want more money, they need to intensify outreach efforts, so audiences reflect an area's diverse population, Mr. Broad says. Arts organizations must "cater to a much broader audience that represents our demographics today and tomorrow, not what it used to be 30 years ago," he says. "You've got to democratize the arts if you expect to get the kind of financial support [desired] from individuals, foundations and government."