Keep in mind that storytelling is an excellent way to bring in followers and admirers. Look at each platform and decide where you can best tell your organizational story.
The "where" of a social-media strategy is tricky. It's best to start with two platforms or three platforms, get comfortable, engage, and as time goes on add new outlets that suit your organization's social-media needs.
Attention! Social Media Does Not Equal Fundraising!
Keep in mind that storytelling is an excellent way to bring in followers and admirers. Look at each platform and decide where you can best tell your organizational story.
The "where" of a social-media strategy is tricky. It's best to start with two platforms or three platforms, get comfortable, engage, and as time goes on add new outlets that suit your organization's social-media needs.