I'll never forget the poster: a large fishing net with an intricate pattern. Completely intact and flowing over the bow of an old fishing boat. The caption: Attention to detail improves the net.
Attention to detail is also important in fundraising — we ask donors to entrust us with their resources and provide them with a meaningful return. We not only owe our donors attention to detail, but it does indeed improve the net — the funds you raise for your worthy cause.
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.