Cover Story: Giving Voice
Avaaz.org’s unique, empowering approach allows supporters to help shape its agenda, giving them a more intense connection to the outcome and making it easier to raise funds and encourage other actions.
For example, a paragraph from the e-mail reads: "Avaaz is considering a massive, networkwide push for a 'global wake-up call' to world leaders on Sept. 21. This would be the biggest organizing effort we've ever done, aiming to bring our whole network out (peacefully!) to the streets, ringing alarms, holding massive rallies in major cities, and gathering to send wake-up messages from schools, homes and public squares. From all these places, we would flood world leaders with phone calls, and the actual sound of these millions of voices would be recorded, condensed and presented to heads of state at the UN climate summit in New York the next day."
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