[Editor’s Note: For the record, we think Katya’s book, “Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes,” is terrific and well worth a read.]
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To the Point: Because I Said So
[Editor’s Note: For the record, we think Katya’s book, “Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes,” is terrific and well worth a read.]
Katya Andresen is vice president of marketing at Network for Good. Reach her at katya.andresen@networkforgood.org