Before the Bidding Comes the Planning Things to keep in mind wh

September 13, 2005

By Lisa Hannah

Raising funds through a special event is a tried-and-true tactic. In addition to generating revenue, special events can generate awareness for a cause, pinpoint new prospects, demonstrate the impact of giving and build community relationships. While a special event can be a powerful fundraising vehicle, it can entail a fair amount of work and resources. Looking specifically at benefit auctions, keep these best practices in mind to ensure that your event is a success.