Benevolink lets consumers tie purchases to charitable giving.

By Abny Santicola

Nonprofit organizations don’t have to enroll in order to be eligible to be selected to receive donations, but enrollment in Benevolink entitles them to an online toolbox that includes more than 30 designed and customizable templates for fliers, direct mail and other materials promoting Benevolink as a giving option. Each quarter, enrolled nonprofits receive the funds allocated to them by consumers and a corresponding donation summary report that lists each donor, how much he’s given and his opt-in information, which nonprofits can add to their own databases.