Big Data, Crowdfunding and the Fundraising Technology Craze
Learn how Vassar College utilized crowdfunding for the Vassar500 campaign and how JDRF tapped Big Data to enhance its targeting and fundraising.
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Joe Boland
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JDRF, the leading global organization funding type 1 diabetes research, is one of those large, international nonprofits handling data across different chapters spanning the globe.
“We realized we had a ton of software systems,” says Megan Martin, former director of data analysis at JDRF. “We had lots of places to collect and manage data, but it was disjointed. It wasn’t efficient to use the data to answer the strategic questions we wanted to answer.”
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Joe Boland
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