Blackbaud CRM Release Features Powerful New Data Tools for Nonprofits

Blackbaud tops 2012 ZDNet CRM Watchlist

Blackbaud was recently named the winner of the 2012 ZDNet CRM Watchlist as the highest scoring technology firm. This list is looked to by the industry as a resource featuring viable CRM vendors.

Paul Greenberg, author of CRM at the Speed of Light, gave accolades to Blackbaud’s ability to provide outstanding tools and technology for nonprofit organizations. “The applications are built around the jobs that nonprofits generally do” and “the platform back end is as strong as any platform in the enterprise software world with strong administration, security, auditing, and an open standards API, plus a business rules and workflow engine.” Greenberg continued, “Even with the much tougher criteria and scoring of this year, they had so much going for them, I saw them as a definite winner.”