Blackbaud Expands Peer-To-Peer Solutions With New Mobile Capabilities
Credit: Blackbaud
Blackbaud, a provider of software for powering social impact, is doubling down on its investment in the peer-to-peer (P2P) fundraising space — one of the most significant and rapidly growing sectors for fundraising today — with the next evolution of Good Move, its activity-tracking mobile app. The development will transform the app into a powerful mobile participant center for Blackbaud TeamRaiser, enabling a streamlined experience for participants and self-service functionality for social impact customers.
"Peer-to-peer fundraising is a vital component of the philanthropic landscape, and we are committed to providing innovative solutions that empower organizations and individuals to make a difference," said Sudip Datta, chief product officer at Blackbaud. "The new capabilities within Good Move represent our ongoing dedication to supporting the peer-to-peer fundraising community. We look forward to the positive impact these enhancements will have on the fundraising efforts of organizations globally."
Good Move, which launched in 2023 as an activity-tracking mobile app designed for TeamRaiser, has been a game-changer in the world of fundraising, allowing organizations to create custom wellness events that go beyond traditional walk, run and cycling. With Good Move, participants can record various activities, from pickleball to water sports to mindful minutes and more.
With this significant upgrade, customers will now have the ability to adopt a mobile app experience for events where activity-tracking is not applicable. Organizations can now create campaigns that focus solely on fundraising, without losing the "gamification" experience and P2P tools needed to sustain engagement. Customers can also now seamlessly attach Good Move-powered capabilities to existing TeamRaiser events from their TeamRaiser administrative portal. This self-service model streamlines event management, saving organizations time and resources while enhancing their fundraising capabilities.
The preceding press release was provided by a company unaffiliated with NonProfit PRO. The views expressed within do not directly reflect the thoughts or opinions of the staff of NonProfit PRO.
