Blackbaud Unveils Impact Edge, an AI-Powered Social Impact Reporting Solution
Credit: Blackbaud
Blackbaud, a provider of software for powering social impact, announced the development of Impact Edge, a new AI-powered, social impact reporting and storytelling solution for corporate social responsibility (CSR) and social impact teams of all sizes. A technology solution that leverages responsible generative AI, Impact Edge will empower corporate impact professionals to easily create a compelling picture of their organization's social impact using data captured safely and securely from their employee engagement programs, philanthropic programs, educational initiatives, and other trusted external data sources.
More than 70% of leaders who manage social impact initiatives find it challenging to collect, create, and provide data across the range of social impact-related activities, according to independent, anonymous market research conducted in 2022. Additionally, a strong majority said they currently rely on disjointed spreadsheets, email, text documents, and myriad other reports to manage their impact reporting process.
"Social impact is a business imperative for companies of every type and size, and the professionals working in this space need a comprehensive, innovative, and easy way to leverage all of their data and identify insights to tell a powerful story of the work they are doing in support of the communities they serve," said Tom Davidson, executive vice president, Blackbaud Corporate Impact Solutions. "Impact Edge will bolster resource-constrained corporate impact teams. Leaders will feel the exponential scale it provides as it takes on the numerous and varied data requests they field each day from stakeholders across their organization."
Impact Edge is the first product to combine the power of YourCause from Blackbaud and EVERFI from Blackbaud within a single tool. It consolidates all the impact data gathered from trusted sources — both internally and externally — into one centralized location that is powerful, secure, and client-specific for increased visibility, collaboration, sharing and impact storytelling. Further, by incorporating responsible data governance and trustworthy cutting-edge AI technology into Impact Edge, corporate social impact professionals will be able to easily align impact to their stakeholders' expectations and a wide range of standards.
Development of the innovative Impact Edge is currently underway with a select cohort of Blackbaud customers who are providing regular feedback and insights. The powerful solution will provide transparent data definitions, cite sources, and strong data hygiene. Beyond reporting impact, companies can track goals and historical program performance as well as leverage data to help future strategies.
With the acquisition of YourCause in 2019 and EVERFI in 2021, Blackbaud has doubled down on its focus of empowering purpose-led brands and organizations to achieve their business goals and drive meaningful social impact in their communities through education and employee engagement. With the market's most comprehensive portfolio of employee engagement and grant-making software and world-class educational content for K-12 schools, organizations of all sizes work with Blackbaud to engage their employees and connect with their communities in meaningful ways.
The development of Impact Edge follows Blackbaud's earlier announcement of a major new wave of its Intelligence for Good strategy, with a commitment to creating AI for social impact teams that is accessible, powerful, and responsible.
The preceding press release was provided by a company unaffiliated with NonProfit PRO. The views expressed within do not directly reflect the thoughts or opinions of the staff of NonProfit PRO.
