WHO will write it (and WHO will read it)? The best person to write the blog is the person who is most excited about it, Leroux Miller said. Will you have one or multiple authors? Guest bloggers also can help you keep up with the pace. Will it be an official or unofficial blog? For example, if your organization isn't ready to launch a blog but there's a staff member who is particularly interested in blogging, that staff member can start an unofficial organization blog in which he talks about the work he’s doing. Leroux Miller warned, though, that an organization choosing this route must be able to trust the person writing the blog.
Blogging Tips, Traps and Tales
WHO will write it (and WHO will read it)? The best person to write the blog is the person who is most excited about it, Leroux Miller said. Will you have one or multiple authors? Guest bloggers also can help you keep up with the pace. Will it be an official or unofficial blog? For example, if your organization isn't ready to launch a blog but there's a staff member who is particularly interested in blogging, that staff member can start an unofficial organization blog in which he talks about the work he’s doing. Leroux Miller warned, though, that an organization choosing this route must be able to trust the person writing the blog.