BlogLog: The How and Why of a Fundraising Plan

Before you begin any fundraising program you need a plan to guide you along the way.

A good fundraising plan is a roadmap to success and shows you how to allocate your precious resources of time and money. It can also help keep you out of crisis mode and help you control the flow of work in your office. This is a shift from being reactive to being proactive. When you’re proactive, you’re organized and focused. You raise more money.