Book Preview: “Forces for Good”
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What Crutchfield and McLeod Grant found in their four years of research — fueled by $750,000 in grants from several leading foundations — is that what makes certain nonprofits salient in a crowded field is an ability to see beyond the tips of their own noses — to understand that they are a part of a greater process — and to work in harmony with government, the marketplace, individual supporters and other nonprofits. “Forces for Good” highlights the massive successes of 12 such organizations with very different agendas, which were selected after Crutchfield and McLeod Grant surveyed CEOs at more than 2,000 nonprofits.
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Timothy Churchill. Senior
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