Internet fundraising has come a long way since credit card capability was The Big Thing. Come see how youԶe grown.

By Paul Barbagallo

“We have [individual] donors and businesses in the community that want to express their commitment to the school district but really haven’t found a unique way to do so,” says Christie Love, executive director of the Lawrence Township School Foundation, whose husband, Jay, is CEO of eTapestry and the driving force behind WishList. “Now they’re picking items out on a monthly basis to support our classrooms.”