From Buttons to Blogs
Internet fundraising has come a long way since credit card capability was The Big Thing. Come see how you'e grown.
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While online giving still accounts for less than 2 percent of total funds raised by U.S. nonprofits, people today are much less skeptical about the importance of the Internet. Convio estimates that $3 billion was raised online in 2004 and, although success varies, some organizations are beginning to raise substantial funds online. Success correlates by type of organization and fundraising model:
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Paul Barbagallo
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