Breathing New Life Into Relief Fundraising: Sustaining Disaster Gifts

Indian Ocean Tsunami, 2004. Hurricane Katrina, 2005. Haiti Earthquake, 2010. Joplin, Missouri Tornado, 2011. Japan Earthquake and Tsunami, 2011.

While no one wishes for global disasters, they serve as incredible catalysts for unprecedented giving to relief organizations immediately following each event. Working with these groups can be both rewarding and challenging, especially when it comes to keeping donors engaged and active once recovery efforts are underway.