Building relationships through newsletters requires stewardship, a wealth of information and just the right amount of ‘ask.’

By Paul Barbagallo

For example, a recent issue provided information on container gardening for wildlife: “ … [It] is ideal for the urban naturalist trying to maximize blooms per square inch. Discover how just a few simple guidelines will result in healthy plants cascading over pots and enticing pollinators and other wildlife to visit. ... Also, to learn more about pollinators and how beneficial they are to your yard, click here. ... “