CARE USA shifts into fundraising overdrive when disaster strikes, but its day-to-day development plan keeps it at the forefront of humanitarian-aid organizations.

By Margaret Battistelli Gardner

“In the past, for probably good reasons, to build up the programs, planned giving and major gifts were built in parallel silos,” Neuman says. “We’re at that point where we feel we’ve built up the expertise and have relatively healthy programs in both those areas, and we’re integrating that at the field level.”