CARE USA shifts into fundraising overdrive when disaster strikes, but its day-to-day development plan keeps it at the forefront of humanitarian-aid organizations.

By Margaret Battistelli Gardner

There’s no arguing CARE’s fundraising success. In its press release announcing the organization’s designation as its 2005 Nonprofit Organization of the Year, the DMANF reported that “over the past year, their efforts have resulted in a record 191,000 new donors … CARE also excels at keeping current donors involved with a loyalty rate of 75 percent for multi-year donors.”