Celebrating the Art of Empowerment
Care2 marks milestones, offers insight into moving supporters to action.
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The ongoing education keeps them involved and also makes it easier for them to spread awareness of the issue.
For Care2, that increases the loyalty of the people on our site, which in turn creates more valuable donors for our clients.
FS: How important do you feel it is for nonprofits to engage supporters as advocates and as fundraisers rather than as just donors?
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Margaret Battistelli Gardner
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