Giving Donors Power Pushes Up Giving
CARE's mid-level affirmation and relationship program created stronger loyalty.
Brian Cowart is the director of direct marketing for CARE, the international humanitarian organization. He supervises all fundraising efforts from new-donor acquisition through ongoing cultivation and upgrading of donors. Brian can be reached at 404.979.9162 or via e-mail at cowart@care.org.
- Companies:
- CARE USA
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