Carl Bloom Associates Finds Public Libraries' Fundraising Results Still Good Despite Bad Economy
Results for direct response fundraising co-op of public libraries shows strong growth in donor acquisition
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“Our nation’s public libraries are among the most important institutions in their communities. In an era when the internet and big box bookstores were supposed to make them obsolete, they’re more important than ever. It’s important to communicate that message to donors.”
Peter B. Wayne, Associate Director of the Queens (NY) Library Foundation, agrees saying, “I think the message of budget cuts and economic hard times coupled with the Library's value resonates with donors.”
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