Case in Point: Great Writing Wins Donors

Panas writes: “You’re not just a writer. You transform dreams into deeds. You search for every felicitous possibility that will make the project more expansive and worthy than the organization itself. … You gather all of the information, you interview the key players, you begin developing your strategy for the writing. You may even be thinking of a possible title. It’s your job to put all of this into a package and develop an undeniable, irresistible and urgent case for support.”