Charity Dynamics Launches iPhone App for Hill Country Ride for AIDS

“Investing in mobile fundraising solutions is a wise move for nonprofits as their supporters increasingly adopt mobile lifestyles,” said Donna Wilkins, president of Charity Dynamics. “Many experts believe that by 2020 mobile devices will be the primary connection tool to the Internet. Organizations like Hill Country Ride for AIDS that stay ahead of this trend and begin making mobile applications a new part of their comprehensive fundraising strategy can already begin generating stronger results and give event participants a reason to keep coming back year after year.”