Fairway to Fundraising: Charity Golf Tournaments
Done right, charity golf tournaments can net real green for nonprofit organizations.
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Eskey says the goal is to make everyone who participates in the tournament feel like a winner.
“Everybody has to leave the tournament happy, feeling that they got a value for the money that they invested in the charitable organization,” he says.
Sure, it’s golf, but golf with a purpose.
“While it appears on the surface to be a golf tournament with gift bags, we’re really golf with a purpose and the purpose is to make a difference in the lives of kids. That’s why we try and ensure that those who participate in the ACT understand that, value that and, ultimately, at some point along the way, choose to get more involved in it,” Hawkins says.
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Abny Santicola
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