What Nonprofits Should Know about H.R.1
"Sometimes it becomes important for nonprofits, no matter what your mission, budget or history, to pay attention to what’s going on in the political realm. With proposed budget cuts that would eliminate federal funding for the Corporation for National and Community Service as well as other programs relevant to nonprofits, now is one of those times." Click here to read the full post.
Why People Ignore Your Nonprofit’s Marketing and What to Do About It
"The human brain has a coping mechanism that helps people filter out unwanted communication and if you are not careful, the brains of the people you want to reach with your marketing will automatically edit you out of your prospect’s minds before they even have a chance to think about responding to you." Click here to read the full post.