Links to Blog Posts You Should Read

How to activate Facebook’s new Subscribe Button (and what it means)
"With all of the amazing features that Facebook pages have, the one thing that they’ve always lacked is the ability to create that personal connection that Facebook users like. This all changed last Wednesday when Facebook released a new feature on Facebook profiles called the 'Subscribe Button'. This feature allows people in your organization to publish content on their personal Profiles (that anyone can subscribe to) without compromising any privacy." Click here to read the full post.

Online Branding: Ignoring YouTube Is Not an Option
"The fact is, if you are creating videos to build up your company brand, and those videos aren’t on YouTube, then you might as well not make them to begin with. There are several reasons why, the most important being that YouTube is the second most popular search engine on the planet and its videos have great traction in Google. (And frankly, you shouldn’t really need any more evidence than that.)" Click here to read the full post.