Broadening the Appeal
Children's Aid Society looks beyond its typical donor base and fundraising channels.
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Organization: The Children’s Aid Society, New York City, founded in 1853 to serve needy children and families through a broad network of services, including education, health, counseling, adoption, foster care, arts, recreation and emergency assistance.
Financial snapshot: FYE 6/2003 revenue: $74,767,691; FYE 6/2003 assets: $258,163,829; FYE 6/2003 fundraising expenses: $1,552,695.
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Paul Barbagallo
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