Full Course
City Harvest of New York City took a leap of faith when it decided to expand its anti-hunger programs. Teamwork and strong branding helped raise the funds it needed to be successful.
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
If a supporter from outside that area attends an event or writes a check out of the blue, or if a current donor moves to another area, City Harvest can continue its relationship with him or her. But it cannot do full-on acquisition outside of its service area. In that respect, its donor retention must be aggressive. With a mandated geographical donor base, it is even more susceptible to death by attrition than most organizations.
0 Comments
View Comments
- Companies:
- City Harvest
- Places:
- City Harvest
E
Margaret Battistelli Gardner
Author's page
Related Content
Comments