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City Harvest of New York City took a leap of faith when it decided to expand its anti-hunger programs. Teamwork and strong branding helped raise the funds it needed to be successful.
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City Harvest focuses more heavily now on major donors, as well as institution giving, corporate partnerships and special events, among other channels. What it’s learned about corporate partnerships is that companies are less interested in just writing checks than they are in partnering with an organization to make a difference. Tapping in to those corporate dollars depends heavily on the types of opportunities an organization can offer.
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- Companies:
- City Harvest
- Places:
- City Harvest
E
Margaret Battistelli Gardner
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