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City Harvest of New York City took a leap of faith when it decided to expand its anti-hunger programs. Teamwork and strong branding helped raise the funds it needed to be successful.
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“A lot of work goes into creating that synergy,” she adds. “We have quarterly meetings and ask, ‘What is our messaging for this quarter?’ We have to be very nimble and able to change according to what’s going on in the national and global environment. What are people talking about? How do we keep our organization relevant?”
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Margaret Battistelli Gardner
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