Communication and Courage
When the economy went sour, the leadership at Allied Jewish Federation of Colorado realized it needed to reimagine the organization. From there, a three-year transformation started with a name change.
To that end, the reimagining team came up with the notion of SMECA, which speaks to both the organization’s mission objectives and grantmaking. In short, SMECA represents two mission objectives and three areas of grantmaking:
- Secure, steward and share philanthropic and human resources;
- Mobilize the community in times of need;
- Engage the next generation of being Jewish;
- Care for the vulnerable; and
- Support Israel and Advocate for the Jewish world.
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