Communication is key for Bard College fundraising, and part of that means making the ask.

By Abny Santicola

FS: How do you keep in touch with constituents?
DP: We have a very active Web site; we send out e-newsletters; we have a college magazine that comes out three times a year; we have events with the president in various parts of the country at least once a year so [donors] have access to the president.