Community toolbars ensure your organization is never out of sight, out of mind.

By Abny Santicola

IFAW’s toolbar includes a news ticker that’s automatically updated, for instance, when a news story is posted on the organization’s home page, or when posts are made to IFAW’s recently launched Animal Rescue Blog. Other features on its toolbar: a donation button, a tell-a-friend button, a search tool that allows users to search Google or limit the search to IFAW’s Web site, and buttons for Animal Rescue, Take Action and News with drop-down menus listing links to landing pages on IFAW’s site.