Beyond Multichannel

Set up for success

C&C is set up to encourage its supporters to become super-supporters. Structurally, the organization has three senior-level managers, including MacIntyre, and six other managers who preside, respectively, over the six departments that do the organization's work. Three of the departments handle advocacy functions — legal, legislative and field — and the other three deal mainly with development, communications and client support, through which thousands of clients are provided with guidance by C&C's staff and trained volunteers in their search for peaceful, humane death.