Conference Roundup: Managing Angry Donors
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Alia McKee, a principal at Takoma Park, Md.-based firm Sea Change Strategies and session co-presenter, offered the following four tips on how to stay on top of contentious situations:
1. Blogs. Blogs. Blogs. McKee said nonprofits should be reading blogs to find out what people are saying about them. They also should be responding to posts. “Be an active participant on blogs, but be transparent. Let them know you work for the organization,” she said.
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Melissa Busch
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