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“They share values and create meaningful experiences,” she said, pointing to Habitat for Humanity as a good example. “They engage volunteers to go out and build houses. And then they share their meaningful experiences.”
There needs to be a new “framework for success,” Crutchfield said, adding that nonprofits need to build the organization and build the movement, find points of leverage to achieve maximum impact, and “move beyond measuring just what’s measurable and measure what matters.”
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Melissa Busch
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