Conference Roundup: Women’s Giving

Traditional methods of donor connection, strategies for asking and stewardship are changing — with women’s giving leading the way, Shaw-Hardy said. “Women have a lot of financial power now, and will have a lot of decisions to make.”

Data show that women outlive men and will inherit 70 percent of all estates in the coming years — important statistics when you consider that women donate up to 7 percent of their income, while men only donate 6 percent, according a Harris Interactive poll released in 2003, Shaw-Hardy said.