Consider Crowdsourcing as an Alternative Fundraising Technique

In recent years, a new way of consulting the masses has emerged: crowdsourcing. It’s a way of outsourcing something, such as a decision or a solution, to a crowd through an open call for its participation. By crowdsourcing opinions, you can spot an emerging consensus. By crowdsourcing ideas, you may find extraordinary solutions and innovations from ordinary people. Recent high-profile examples of crowdsourcing include BP crowdsourcing solutions to the recent oil spill, the British government crowdsourcing ideas for which laws and regulations should be axed, and President Barack Obama crowdsourcing his resolutions for 2009 as he took office.