Convio Adds Volunteer Management Features to Common Ground™CRM Database Software: Rapid Adoption by Nonprofits Continues

The simplicity, flexibility and features of Common Ground allow the organization to create an overall systemic approach to managing relationships that match their organizational needs, and provides the multiple channels required for engagement and the diversity of opportunities that people have to participate with the nonprofit organization. By managing volunteers appropriately and viewing their engagement level in the same system that is used to manage donor and other constituent relationships, an organization can better understand and manage relationships so that both the volunteer and organization benefit. At the same time, the organization is able to better cultivate the relationship to optimize the individual’s support and enhance their giving.