Convio Unveils Nonprofit Sector’s Most Comprehensive Study of Online Trends; Online Tools Continue to Drive Value in Today’s Economy
Third Annual Convio Online Marketing Nonprofit Benchmark Index™ Study Provides Insight from Millions of Transactions for Nearly 600 Nonprofits; Helps Identify Trends, Best Online Practices and Opportunities for Charity Leaders
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“Compared to traditional marketing and engagement channels, online marketing and fundraising held up well. The study results prove that online marketing should be a key component of any nonprofit organization’s strategy to raise money, empower constituents and build a solid database of donors and supporters.”
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